STORYTELLING PRINCIPLES FOR DATA
Communicate Your Data
Compelling data, fascinating numbers, and one-of-a-kind experiments deserve skillful communication that captures the true essence of these findings. Learn how to effectively communicate the insights behind those numbers.
Storytelling Principles for Presentations
Communicate Your Message
Breaking down the tried-and-true storytelling strategies used by science communicators, this workshop shows you how to make your message shine by keeping your audience engaged throughout your science or technical presentation.
Give your message the spotlight it deserves.
SPARK CURIOSITY.
CAPTURE ATTENTION.
explain it better.
YOU HAD ME AT HELLO
You had me at hello hippocampus hydrodynamics Higgs boson hypothalamus hydroxychloroquine hepatic proteins histone methylation HPLC homeostasis Haas effect hydrophobes hyperbolic metamaterial hypothyroidism Helium atom scattering helicase human leukocyte antigen humerus
• COMMUNICATE YOUR DATA •
Transform Numbers to Narratives:
How to Make Data and Numbers More Engaging
Numbers can reveal fascinating insights. Compelling data trends and one-of-a-kind experiments deserve skillful communication techniques that fully capture the meaning behind those numbers.
Without the right communication tools, even the most intriguing data can appear dull and uninteresting. Each piece of data carries with it a unique story that your audience eagerly awaits to hear. This workshop shows you exactly how.
- Learn how to package data-driven facts into a memorable message
- Find the right balance between facts, data, and stories
- Uncover real stories buried under your own data
- Choose the most appropriate story structure to communicate different types of data
- Evolve from simply sharing graphs to actually demonstrating expertise
Data storytelling
DELIVERY OPTIONS:
- Keynote
- Virtual workshop
- Masterclass
- Lunch and learn
BEST AUDIENCE:
- Scientists and researchers
- Engineers and technical professionals
- Marketing and data analysts
Make numbers more engaging
Uncover data stories
Let your expertise shine
WORD ON THE STREET
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• COMMUNICATE YOUR MESSAGE •
Wired for Stories, Tired of Slides:
How to Make Your Technical Presentations Stand Out
Imagine looking into a sea of faces captivated by your presentation. They nod in agreement. They smile at your wit. They raise their hands to ask you intelligent questions. (More importantly, they haven’t touched their phone in over 45 minutes.)
That’s the power of a well-crafted story — a missing ingredient in most technical presentations.
Delivering your message using the principles of storytelling not only captures your audience in the moment, but also leaves a lasting impression of your work long after you’re done.
Breaking down the tried-and-true storytelling strategies used by science communicators, this workshop shows you how to make your message shine by keeping your audience engaged.
- Identify the three key principles of presentation-based storytelling
- Recognize common mistakes made in technical presentations (and learn how to avoid them)
- Use the power of visual storytelling on slides
- Weave facts and findings into a compelling story structure
- Fine-tune your message to address different audience types
- Use storytelling techniques to capture and hold attention
Wired for stories
DELIVERY OPTIONS:
- Keynote
- Virtual workshop
- Masterclass
- Lunch and learn
BEST AUDIENCE:
- Leaders in science, tech and pharma
- Doctoral candidates, Ph.D. students
- Scientists, researchers and academics
- Technical specialists
Craft a winning presentation strategy
Pick the right structure for your message
Apply storytelling principles to strengthen your message
Meet Anita Ramanathan
AWARD-WINNING SPEAKER • SCIENCE WRITER • NEUROSCIENTIST
If you’ve sighed heavily when someone asked you the question, “So, what exactly do you do?” you need to attend one of Anita’s sessions.
Anita Ramanathan is a communications expert who delivers high-value, energetic and actionable workshops on how to communicate sophisticated ideas, especially in the science and tech industry.
From examining brain sections as a neuroscientist to crafting hundreds of stories for the publishing industry as a writer/editor, Anita’s unique journey gives her an excellent perspective on the real challenges that professionals face when communicating their ideas effectively — and with integrity.
Far too often, important messages in science and tech fail to hit the mark. Let’s be honest: how many times have you caught yourself saying, “I’ll just read the paper,” while an expert delivered a not-quite-sure-what-it’s-about technical talk?
Well, Anita hopes to change this for the better — one talk at a time.
As a professional speaker, Anita practices what she preaches — she strikes the right balance between well-researched strategies and engaging storytelling to offer an insightful and memorable experience. Audience members love Anita’s ‘no-fluff’ practical techniques that they can apply almost immediately.
Here's Why People Love Working with Anita
1
Walks the Walk.
Talks the Talk.
Anita speaks from years of real-world experience in science communications. She understands the nuances of what works really well (and what doesn’t quite fit the bill) when it comes to delivering data-driven, fact-based messages.
2
ACTIONABLE, PRACTICAL,
NO-FLUFF CONTENT.
Anita offers more than just riveting insights — she provides a roadmap to go from insight to action. Each talk is well-researched and customized to best serve the audience’s needs.
3
NEVER A DULL MOMENT.
Ask anyone who has been in Anita’s audience – the energy in the room is infectious! With stories and humor sprinkled into the session, audience members leave feeling excited and inspired to take action right away.
4
ON-STAGE & ON-SCREEN charisma.
Having graced live stages, addressing in-person attendees, as well as the virtual stage, thanks to her online workshops and YouTube videos reaching thousands of viewers, Anita keeps things engaging across different platforms of delivery.
5
dedicated to the purpose.
Throughout the planning process — pre-event meetings or tech rehearsals — Anita is here to help make sure your event is fabulous! She is easy (and fun!) to work with, and is committed to serving the event objectives both off- and on-stage.
6
WOMAN IN SCIENCE
(IN CASE IT WASN'T OBVIOUS!)
Sometimes we just need to say it like it is: Too many conference line-ups fail to represent women. Women in science. Women of color. Women of color in science.
Now that you know, there’s no excuse. 🙂
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Get in touch with Anita
Email: anita@wordcortex.com
