• FOR SCIENCE AND TECH COMPANIES •
Presentation Strategy and Storyboarding
Deliver amazing presentations
that leave a lasting impact
(even after you've left the room)
A presentation that fails to hit the mark is a lost opportunity to sell your big idea and make a difference.
A thoughtfully developed presentation, on the other hand, can serve as a powerful asset to challenge the status quo, change perspectives and start a bigger conversation.
Let’s work together to craft a compelling narrative that captures and holds attention, and truly communicates your value proposition.
Craft a message that resonates
Captivate your audience with a strong message that sticks. Win them over with the perfect blend of facts, data and visual storytelling.
Develop a cohesive narrative
Strengthen your message with a well-crafted, coherent narrative that keeps them leaning in, wanting to know more.
Appeal to key decision-makers
Make it easier for key decision-makers to fully grasp the value of your work, get the insights they’re looking for and feel confident to offer support.
Presentation strategy and storyboarding
THE PROCESS
Plan
Get clarity on your communication goals with a presentation strategy session. Establish your core message and understand your audience's needs and challenges.
Prepare
Let's build out your message. We'll gather and curate content, and filter out the best ones. I'll choose the most relevant story structure and create a top-level outline.
Polish
It's time to start bringing your message to life. I'll storyboard the entire presentation, slide by slide. A cohesive narrative weaves through your slides.
Persuade
Receive script prompts and add persuasion triggers to your presentation. Get my personalized 'best practices' worksheet to help you prepare.
THE approach
Focus on what matters most
Communication is a two-way street. Your message is only effective if it resonates with your audience.
We’ll start with a strategy session to get clear on your core message and perform a detailed audience analysis.
We’ll build and refine your content to make it punchy, persuasive and memorable so it stays on their mind long after you’ve delivered the presentation.
With a strong message in place, it’s time to tell a good visual story with your slides. This is where images, infographics and other visual elements play their role.
You can trust a science communicator to
- Persuade without being pushy
- Uncover the story buried under facts and figures
- Approach your message with integrity
It's time to stop sounding like everyone else.
Word on the street
Having worked with Anita over several years, I wouldn’t hesitate to recommend her as a writer. Anita is a natural communicator, able to bring even the most complex life sciences topics to life in a really engaging way.
Thanks to her scientific knowledge, storytelling ability and attention to detail, Anita can be relied upon to deliver high-quality work on time, to brief and with the audience firmly in mind.
Bede MacGowan
Managing Editor, SelectScience
I truly recommend Anita’s work. Her knowledge in science and storytelling is unique.
Dr. Ana Marques
Scientist & Sustainability Entrepreneur
If you’re looking to create or refine your story, then you’ve found your gal!
Anita has absolute magic and managed to pull a really engaging story out of me and onto paper in under 30 minutes (when that would have taken me 3+ days to do). She has taken a humongous burden off my shoulders by creating something so phenomenal.
Anita made the entire process so simple and straightforward and left me feeling confident and reassured. I couldn’t recommend Anita more! I’ll be back for sure.
Sarah Chelle
Health Sciences Professional
Anita is such a joy to work with! You can feel her positive energy flowing through the computer screen as she walks you through how to put together your story. She teaches you how to word it and structure it in a way that makes it more compelling to a potential client. I highly recommend working with her!
Dr. Donna Lieu
Medical Professional & Entrepreneur
Presentation Strategy and Storyboarding
Sell your big idea.
Start a bigger conversation.
(or email anita@wordcortex.com)
Frequently Asked Questions
Great question! Presentation storyboarding is the process of building out your entire presentation content, slide by slide, with an overarching story structure or central theme in mind. It ensures that each detail in your presentation is intentional and serves the bigger purpose of communicating the value of your work.
Absolutely. Matching your message to your delivery medium (in-person, on-stage or virtual) is a key consideration in developing your presentation.
Unique topics are very welcome — if anything, your message needs to be heard even more! As a longtime science writer, I’ve worked with a diverse range of topics from microscopy to chromatography. I tend to specialize in life sciences. If that’s your domain, we’re probably a good fit.
With our working format, you remain the expert on your subject, and I’ll provide you with the communication tools to amplify your message. This is something we can discuss further in our discovery call.
I’m totally with you. Sophisticated ideas deserve a place in the world. I’ll provide you with tactics used by science writers to spark curiosity in your audience so they lean in and listen to your big idea — and even remember it later on.
I’m sure you’d agree that style without substance is pretty ineffective. Word Cortex services are designed to equip you with a good, compelling narrative to package your ideas first, followed by recommendations for visual storytelling. Once I develop your presentation storyboard, I’ll liaise with your design team and hand over all my notes.
If you’d like to include professional design services after we’ve worked on your presentation content and story, this can be made available as an add-on.
You bet! Learning together as a team can be really effective (and fun). I offer group workshops that are designed to be engaging and interactive. These are also customized to your team’s needs. Get all the details on my workshops here.
Send me a note here and we figure out the best schedule for you.